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Your Shopping Cart feature is working properly and is user friendly. The RSS feeds you have for all
the sections are very useful.
Suggestions / Recommendations:
Collecting the shopping cart metrics to evaluate why a customer is dropping off, and what
products are being selected but not bought, and value of products in the shopping cart
before the user dropped off etc can help pinpoint bottlenecks for conversions. Please
contact us for Shopping Cart optimization techniques.
Check-out process has 5 steps to complete. It is normally recommended to limit it to 4 or
less.
It is recommended to show the items in the shopping cart during the check-out process. This
could result in reducing the bounce rate and increasing the conversion rate.
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